In an exhilarating development, South Africa’s renowned football team, Bafana Bafana, has enlisted 10bet as its official online casino and sportsbook partner.
The South African Football Association (SAFA), the governing body of football in South Africa and the regulator of the men's national team, recently confirmed a four-year partnership with 10bet. This groundbreaking deal sets the stage for the forthcoming regional tournaments, intensifying the fan engagement possibilities between the football community and 10bet.
Bafana Bafana, fondly known as 'The Boys', represent South Africa in international men's football. Their iconic status and positive influence across the nation make them the perfect partner for 10bet, as the company expands its local brand presence.
"We are thrilled to cement this partnership which is grounded on shared values of pride, passion, and a love for the beautiful game. Bafana Bafana’s iconic status and its influence in uniting people and creating excitement align seamlessly with our expanding brand on a local level," expressed Michelle Henriques Colborne, Chief Revenue Officer at 10bet South Africa.
The partnership comes at an opportune time as Morena Ramoreboli, Bafana Bafana's coach, recently named his final team for the regional tournament, which is set to take place from 5 to 16 July.
Lydia Monyepao, the Chief Executive of SAFA, voiced her optimism about the collaboration: “This signifies the start of an alliance between two progressive and ambitious brands. We anticipate that this partnership will enhance the quality of football and fan experiences, while facilitating the growth of South African football."
10bet is no stranger to fostering relationships in different markets. The online betting platform, with almost two decades of experience under its belt and licensed by the Gambling Commission, recently teamed up with Playtech in the UK and Swedish regions.
An industry pioneer, 10bet offers an impressive array of sports betting options, boasting competitive odds on over 65,000 events a month, including 25,000 live events. It spans more than 60 sports, with over 2,000 bet types, and employs the sector's most sophisticated betting features.
With a focus on providing convenience, 10bet has a compact, speedy, and user- friendly App available for download from the 10bet website and the Huawei App Gallery. The App enables customers to monitor the latest matches, place bets, access and play games, as well as make secure deposits and withdrawals, all at their fingertips.
For nearly two decades, 10bet has been delivering high-quality sportsbook and online gaming experiences to millions of players worldwide. Emphasising a customer-centric approach, it provides a variety of sports and markets to bet on, an intuitive user interface, engaging gameplay, competitive odds across all sports, swift payouts, and online games powered by several providers.