Sports Information Services (SIS) has entered a strategic collaboration with Instasolutions, a partnership that will significantly expand SIS’s reach across Africa, including South Africa. This move, which initially focuses on Kenya, is set to provide African operator partners with SIS's popular content, including its live Numbers draw, competitive gaming, and live horse and greyhound racing.
For South Africa, where online betting is already a thriving industry, this collaboration offers exciting new opportunities. The introduction of SIS's engaging content could revolutionise the way South African players interact with online betting platforms, enhancing their gaming experience..
SIS has long been recognised for its innovative betting solutions, and the new partnership with Instasolutions enables them to bring their diverse portfolio to African operators. While the initial rollout is taking place in Kenya, future plans will see the partnership extended across other African markets, including South Africa. South African players can look forward to enjoying SIS’s iconic 49's live Numbers draw content, which will be available to online operators via the Instasolutions platform.
This is just the beginning, as SIS also plans to integrate other high-demand content, such as live horse and greyhound racing, eSoccer, and eBasketball, into African markets. For South African bettors, this means more options to place wagers on fast-paced, live sporting events and eSports, increasing the variety of gaming opportunities available.
The partnership between SIS and Instasolutions is set to have a profound impact on South African operators, particularly in online sports betting. By incorporating SIS's range of live and competitive content, operators will be able to offer more engaging, high-quality betting experiences to their users. This can lead to increased user engagement, higher revenues, and stronger brand recognition across the African continent.
As Joe Andrews, Head of Sales Africa at SIS, highlighted, “Having the right partners in areas where we are committed to strengthening our brand through innovative new verticals is essential.” With Instasolutions already making significant strides across Africa, the combination of SIS’s renowned content and Instasolutions' platform could lead to impressive growth for South African operators.